10/26/2026
Your Certified Pitmaster stays smokey 💨
True Texas BBQ
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True Texas BBQ is a barbecue restaurant located on Ih-35 North, known for its authentic slow-smoked meats and bold flavors. Their menu includes barbecue sandwiches, meat plates, party packs, and True Texas wings with a choice of 7 sauces and rubs ranging from mild to spicy. Stop by True Texas BBQ to satisfy your cravings for true Texas flavor.
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Address
2965 IH-35 North
New Braunfels, TX
78130
To get to the barbecue restaurant on IH-35 North in New Braunfels, here are the directions:
By Public Transport:
1. Take the bus towards IH-35 North
2. Get off at the stop near the intersection of IH-35 North and Rueckle Road
3. Walk east on Rueckle Road for about 10 minutes until you see the restaurant
By Car:
1. Drive north on IH-35 until you reach exit 189 towards FM 306/New Braunfels
2. Turn right onto FM 306 and continue for about half a mile
3. Turn left onto N Interstate 35 Frontage Rd and continue for another half mile until you see the restaurant on your right.
Parking options: There is a parking lot available outside the restaurant where you can park your car.
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What people say
Barbecue restaurants are known for their mouth-watering meats that are slow-cooked to perfection, resulting in a smoky and savory flavor. True Texas BBQ, located on Ih-35 North in New Braunfels, is no exception to this rule. Their St. Louis Smoked Ribs are a must-try for any barbecue enthusiast. Slow-smoked for 14 hours by expert pitmasters, these ribs are fall-off-the-bone tender and bursting with incredible BBQ flavor.
But True Texas BBQ isn't just about the meat - they also offer a full bar at their Lake Austin location, where you can enjoy a drink on the patio while grocery shopping. And if you're looking for a deal, their new Happy Hour offers $1 off Draft Beers and Feature Cocktails every Monday and Wednesday through Friday from 4 - 6 PM.
For those who love a good snack, True Texas BBQ's BBQ Brisket Nachos are not to be missed. And if you sign up for their exclusive deal by texting TXBBQ to 23370, you can get $1 off these delicious nachos.
But perhaps the most unique item on True Texas BBQ's menu is their Jalapeño Turkey Bagel Sandwich. Made with a jalapeño-cheddar bagel from Boss Bagels and zesty raspberry jam, this sandwich is the perfect combination of spice and sweetness.
Overall, True Texas BBQ offers an authentic barbecue experience that will leave your taste buds satisfied. With expertly smoked meats and unique menu items like the Jalapeño Turkey Bagel Sandwich, it's no wonder why this restaurant has become a favorite among locals and visitors alike.